Friday, June 16, 2023

Business Spotlight: Trafford Truck Equipment

If you haven’t heard of Trafford Truck Equipment yet, you should know that the New Gloucester-based business is quickly developing a loyal and dedicated following for its personalized customer service, quality product lines, exceptional pricing, and meticulous attention to detail.

Rely on Trafford Truck Equipment to customize your truck
for work or play. From Fisher plows and Duramag bodies
and dumps to custom fabrication and everything in
between, you can rely on them to do precision work
Under new owner Dan Williams, Trafford Truck Equipment at 531 Penney Road in New Gloucester is on a mission to help customers be as profitable as possible while getting their jobs done faster, safer, and more efficiently.

Trafford sells and installs truck equipment such as Duramag Truck Bodies, Magnum Racks, and other custom fabrications. It also sells, installs, and services Fisher plows and sanders, Douglass plows, and a wide range of other truck products.

No matter if you’re looking for a top-of-the-line truck rack or custom welding and fabrication services, Trafford Truck Equipment is committed to providing you with the highest quality truck upfitting around.

In business since 2009, the Trafford Truck Equipment staff has the knowledge, technical expertise, and experience to handle the most challenging of projects. It is a full truck equipment facility, specializing in the installation of all types of truck implements such as snow and ice removal equipment, emergency lighting, van body liftgates, and pickup truck liftgates.

The truck outfitting shop carries an extensive line of quality strobe lighting, and other affordable truck accessories and leveling kits.

“This is the perfect time to upfit your work truck or your daily driver,” Williams said. “We have tons of options and are ready to make your visions a reality. We now stock both Maine-ly Batteries, Inc. and B&W Trailer Hitches.”

Wiliams says that Trafford Truck Equipment is not some hole-in-the-wall type of shop and takes its work and its customers seriously. But because the business is designed to be smaller and has less overhead than larger competitors, that works to the advantage of its customers.

“It certainly allows our pricing to be highly competitive compared to bigger shops,” Williams said. “It also lets us focus more on personalized customer service and providing exceptional value in the products we sell and service.”

Convenience and availability are significant factors when choosing a truck outfitting shop for a project and Trafford Truck Equipment has those areas covered for its customers, Williams said.

“We are open from 7:30 a.m. to 5 p.m. Monday through Friday and remain available throughout the winter months,” he said. “Our customers can be assured that we are there to help them every step of the way. And with us doing the installation and the service work, we make sure it’s done right.”

The outstanding service delivered to customers at Trafford Truck Equipment is second to none in the Lakes Region of Maine. They answer the phone promptly, answer all questions courteously and all quotes and estimates for projects are entirely free.

“We take great pride in what we do,” Williams said. “We stand behind our products and services.”

Reviews for Trafford Truck Equipment are nothing short of amazing.

“Highly recommend these guys! Excellent customer service. Got my truck in and out in one day! They stayed a half hour after close to get me out ready for the coming storm. Thank you. You killed it. Very impressed with the quality of work and attention to detail cutting my bumper. Awesome job.” Derek Hodgkin

“When it comes to meticulous workmanship, Trafford is where it’s at. Attention to detail when installing on trucks and equipment is a must, you won’t have to worry about being stranded on the side of the road because someone ran a wire the wrong way. Our company will only have Trafford install anything on our fleet. Top notch service and good people. Customer for life here!” Jake Audet

“You couldn’t find a better company to deal with.” Mike Denny

“Great guys! From helping get you back going in the middle of a snowstorm when you are brokedown, to helping you find just the right truck body that you’re looking for, I have always had an awesome experience!” Mike Killinger

To learn more about products and services offered by Trafford Truck Equipment and how they can help you, call 207-926-4271, send an email to or find them on Facebook under Trafford Truck Equipment. <

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